Mercedes-Benz vs BMW Comparison

When considering a luxury vehicle, two of the most iconic luxury brands that come to mind are Mercedes-Benz and BMW. Each brand offers an extensive lineup of sedans, coupes, SUVs, and hybrid variants which can make choosing between the two seem very difficult. In order to help take some of the stress out of your decision, our team at Mercedes-Benz of Akron has created this in-depth comparison where you’ll discover all of the advantages of choosing a Mercedes-Benz over a BMW. You’ll have all the knowledge you need to make an informed buying decision.

Brand Image

One of the most carefully considered aspects of any luxury vehicle purchase is the overall brand image of a manufacturer. Buyers tend to have a strong preference for a brand with a proven reputation for reliability, unparalleled luxury, and distinctive styling that’s far from ordinary. That’s precisely why the engineers at Mercedes-Benz design vehicles to exacting standards in an effort to build some of the highest quality models on the road today.

2019 Kelley Blue Book Brand Image Awards: Most Refined Luxury Brand – Mercedes-Benz

Kelley Blue Book has recently announced the results of their 2019 Brand Image Awards. Mercedes-Benz has been selected as the Most Refined Luxury Brand for 2019, recognizing the sophistication, elegance, and cutting-edge technology features found on every Mercedes-Benz vehicle. Topping all other luxury brands including BMW, Mercedes-Benz is the superior choice for drivers who demand only the best.

Safety

No matter what type of driver you are, staying safe and protected from the unexpected on the roadways is always a primary concern. Especially important to those with growing families, driving a vehicle equipped with groundbreaking safety technologies and impeccable build quality can certainly add confidence and peace of mind behind the wheel.

Since the very beginning, Mercedes-Benz has been at the forefront of developing several of the safety features that are now commonplace across the industry. Listed below is a collection of only a handful of safety milestones which have made their debut on a Mercedes-Benz vehicle.

It comes as no surprise that Mercedes-Benz received more 2020 Top Safety Pick+ awards from the Insurance Institute for Highway Safety (IIHS) than BMW. The Mercedes-Benz C-Class and GLE have each earned top honors in the most rigorous test for vehicle safety in the United States.

What Car? Convertible Car of the Year Award – 2020 Mercedes-Benz S-Class Cabriolet

Uncompromising refinement has been an essential component of every Mercedes-Benz vehicle for decades. As one of the most iconic flagship vehicles of any luxury brand, the Mercedes-Benz S-Class has achieved a legendary reputation for comfort and prestige. Stunning aspects of the S-Class Cabriolet include precision engineering, potent performance, unparalleled interior comfort, and now the latest in cutting-edge driver-assistive systems. With such a compelling list of advantages, it’s no surprise that the Mercedes-Benz S-Class Cabriolet has been named 2020 Convertible Car of the Year in the What Car? Awards.

Steve Huntingford, What Car? editor, said: “As you would expect, Mercedes-Benz’s flagship convertible is simply exceptional.”

Vehicle Dependability

It’s always reassuring to drive a vehicle that’s designed, engineered, and constructed to exacting standards. Since a new car purchase is among the largest that you’ll ever make, it’s only natural to prefer brands with a renowned reputation for exceptional build quality and long-lasting dependability.

J.D. Power 2020 Highest Dependability Ratings

The 2020 Dependability ratings and awards measure the responses from more than 35,000 verified owners of 3-year-old vehicles each year. This rating focuses on the type and number of problems owners experienced during the preceding 12 months with their 3-year-old vehicle. The fewer the number of problems reported by car owners, the higher the score.

Ranking highest in the Small Premium SUV segments in terms of vehicle dependability, based on feedback from their original owners is the 2017 Mercedes-Benz GLA.

Mercedes-Benz of Akron invites you to come experience all that the Mercedes-Benz lineup has to offer. Whether you’re interested in a sedan, coupe, or SUV — our product specialists are standing by to help you find the vehicle that’s perfect for your needs and driving style.

1. To qualify for a 2020 TOP SAFETY PICK+ award, a vehicle must earn good ratings in the driver-side small overlap front, passenger-side small overlap front, moderate overlap front, side, roof strength and head restraint tests. It also needs an advanced or superior rating for front crash prevention and a good headlight rating.

2. Source: 2019 Brand Image Awards: Best Brands – Kelley Blue Book

3. Source: 2020 J.D. Power Vehicle Dependability Study